Seek In The Black
March 26, 2008 by Geoff Jennings
I couldn’t help but see the parallels here, between the company that is the leading job board in the Australia and New Zealand market place, which turns over in excess of 200million dollars per annum, and which is advocating the use of the black screen for Earth Hour on the 29th of March. I had a chuckle to myself about the irony in this, then moved on mentally to congratulating them for tapping such a wealthy and politically concerned target market – and for looking out for the environment, of course.
I see that Google did the same thing in the States, but according to an article on Techcrunch the blacked out screen uses even more power than the normal screen (based on a study the Google itself cited)…opps!!