MyCareer Out Of Touch
April 13, 2009 by Geoff Jennings · 5 Comments
You may recall that recently, MyCareer moved back home with their parents. By that I mean that they moved their online operations back into print. And, I dunno about you, but whenever I moved back in with the olds, you know, after the stint overseas or whatever, I always became a little lazy. Mumsy did the washing for me, Dad fixed up the back lawn just right so I could have my mates over for a barby. Point is, I found myself sitting around for most of the day, checking out day-time TV and generally kicking back.
And this is kinda what MyCareer has been doing of late. Too many episodes of Oprah, and too much time spent on the big issues like what flavor of chips to buy from the Night Owl, and they’ve gone from being an innovator in the market to a job board that’s doing nothing much but echoing the brothers and sisters at print. And by that I mean, they’ve lost their edge-up-to-date content. Check this out:
Their salary centre features a graph tracking the average Australian salary. It’s still proferring figures from 2008. (of course, this may be a case of wishful thinking, considering the recent economic situation).
Further, I posted an article in early February Confusion At MyCareer regarding the inconsistent bundle pricing listings. This has yet to be amended.
If we add to this close to a year it took the folks at MyCareer to a/b test the new search options, we have one job board that really needs to get off its arse and find a new pad…well away from its very daggy and conservative parents.


