Classifind.com.au Tackling Jobs, Cars And Real Estate…
November 3, 2008 by Geoff Jennings · Comments Off
Thomas Shaw referred me to a new vertical search engine, so I thought I would would give it a road test.
Although not fully functional, I like the fact that they are pioneering the aggregation of the three classified categories, Jobs, Cars and Real Estate. Cars and Real Estate have received little attention from the aggregators and I wonder if the market leaders, Carsales.com.au and Realestate.com.au will apply the same ‘Don’t scrape us’ policy that Seek have?
On the surface, Classifind looks simple enough to use, opting to go with a full search box for each vertical on their home page. Most other aggregators use keyword only searches. However beware the results may take a while to appear – if at all.
Search results contain jobs by the usual suspects, CareerOne, Mycareer, Jobx e.t.c and redirect to the chosen site through another window.
You can also set up alerts for all the verticals. These notify the recipient via email or sms when a listing matches their saved profile.
That’s all great but where’s the advertising? How will Classifind survive without Adsense?
Site owner, Matt Ford, ex White Agency and Yahoo, seems to be relying on performance only for his revenue.
“Classifind is proud to offer a performance based marketing opportunity through an aggregated search site. If you would like to include listings from your job, car or property board on the classifind site please contact us below”.
As previously discussed, this service needs a mega amount of traffic and participation to generate any type of decent revenue. It’ll be fascinating to watch the progress of this progressive company.
MyCareer’s Search For Excellence
July 28, 2008 by Geoff Jennings · 4 Comments
Past Fairfax Digital CTO Seth Yates has covered the update to MyCareer’s search functionality here already.
Here’s my view. (since I took this home page search box snap shot, they have rolled back to include the sector/sub sector, location e.t.c drop down menus again) MyCareer have informed me that they are running a Test A and Test B search box.
They have gone with the new search suggest keyword technology. Yahoo are using this tool successfully.
Once you make your way to the search results page, you can’t help but notice the new ‘refine your search’ column. With such a nice simple keyword search box on the home page they let themselves down here. Should have kept it slick and given the advertisers the spot light with their job listings.
May I suggest MyCareer, that you keep up the innovation.
